Learfield

  • Manager – Business Development, Corporate Sponsorship Sales - University of Louisville

    Req No.
    2018-2065
    Location Name
    Louisville Sports Properties
    Location
    US-KY-Louisville
    Category
    Sponsorship Sales
    Type
    Full-Time
  • Overview

    Learfield is a diverse media enterprise anchored by our core collegiate athletics business managing multimedia rights and sponsorship initiatives for nearly 130 institutions, conferences and arenas nationwide. Our people-friendly culture is a hallmark of our style and approach to business and is rooted in values demonstrating intentional and active care for other people. The company and its employees strive each day to live by the company's value statement: “build the team, grow the company, and have fun." You can learn more about Learfield through LinkedIn and Glassdoor pages.

     

     

    Louisville Sports Properties is Learfield’s local, dedicated entity representing the University of Louisville. In complete collaboration with the university, this team is committed to extending the affinity of the Cardinals' brand to businesses and corporations of all sizes looking to align with the undeniably loyal and passionate collegiate sports fan base. As exclusive multimedia rights holder for the University of Louisville, Louisville Sports Properties manage all aspects of the rights relationship. Providing corporate partners with both traditional and new media opportunities to bolster their own brand and garner maximum exposure through inventory such as venue signage; event sponsorships and promotion; corporate hospitality; television and digital engagement and visibility via the official athletics website; and radio game broadcasts and coaches’ shows. 

     

    Our growing sponsorship business seeks an experienced, motivated sales professional to join our Louisville Sports Properties team located on the U of L campus in Louisville, KY.  If you’re interested in combining your passion for sports with your successful track record in sales, we want to speak with you! Our ideal candidate will have demonstrated experience developing corporate marketing partnerships. You will be responsible for delivering a high volume of new business by implementing high-level corporate marketing partnerships for the university athletic program while also building and maintaining lasting relationships with our corporate partners as well as the athletic department staff.

    Responsibilities

    • Prospecting and closing new corporate partnerships
    • Generating significant revenue through a high volume of new business
    • Developing and maintaining sponsor relationships for university athletic programs
    • Creating and presenting sponsorship packages designed to meet client’s objectives
    • Collaborating with vendors, sponsors, property staff, and appropriate university athletic personnel to ensure implementation of sponsorships and contract fulfillment
    • Developing creative, sellable inventory to introduce to the school, staff and marketplace
    • Participate in game day events to share the experience with existing and potential sponsors

    Qualifications

    • Minimum of 3 years selling comprehensive sports marketing partnerships including major media elements or other relevant B2B sales experience
    • Ability to analyze customer needs and craft marketing solutions to meet those needs
    • Advanced negotiating skills, ability to identify and influence key decision makers
    • Strong competitive spirit – desire to win the business through hard work and determination
    • Excellent communication, organizational, and presentation skills 
    • Driven to succeed, persistent in your approach and able to bounce back from failure
    • Creative, willing and able to adapt your style/messaging to the needs of the client
    • Ability to quickly establish personal relationships through trust and empathy
    • Bachelor’s degree from a four-year college or university

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